Bing: A juice based beverage that’s lightly carbonated and moderately caffeinated. Founded in health conscious Colorado, and determined to bring consumers a great tasting, healthy pick me up, that at the time did not exist, Bing was born. Created in Denver, Colorado by a husband and wife team in 2007, Bing took flight. We started with just one flavor, the original Petey’s Bing and it was first sold exclusively in local farmers’ markets. Today, we have a small office, big dreams, and an amazing team determined to deliver that for you.And thanks to our loyal followers, who call, email and stop by every day, we are ecstatic to stay we are now available nationwide, in many grocery stores – and we couldn’t have done it without you!